About Us
Khuva Labs was founded to make high-quality sensory science accessible to all. We empower businesses of any size with affordable insights to connect more deeply with customers and help consumers discover products they’ll love—without bias. Our mission is simple: remove biases and public ratings to support both craft beer businesses and the people they serve.
The Team
Christiana Balder
Co-Founder
Co-CEO
Christiana completed a Research Masters in Neuroeconomics at Maastricht University. She is a UX Researcher and Designer and also has experience in experimental design and data analysis in the field of human decision making.
Jeff Inglis
Co-Founder
Co-CEO
Jeff completed his PhD in Dynamical Neuroscience at the University of California Santa Barbara after completing his Research Masters in Neuroeconomics at Maastricht University in the Netherlands. In 2020, Jeff was selected as the recipient of the Institute for Perception Student Award for his algorithm that inspired the creation of Khuva.
Luke Reynolds
Co-Founder
CSO
With over a decade of experience in the sales and marketing industry, Luke brings a unique perspective to the Khuva team. Luke is focused mainly on our partnerships with businesses and helping to organize Khuva tastings.
Matthew Varble
Software Engineer
Matthew recently completed his PhD in Mathematics at the University of California Santa Barbara. Broadly speaking, he is interested in stochastic processes and numerical analysis. He loves combining mathematics and software engineering!
Contact Us
khuva.craftbeerlab@gmail.com